Discover your purpose, Tie it to your work.

  • Purpose fuels conviction.

  • Conviction commands presence.

  • Presence drives influence.

  • Influence accelerates strategic impact.

  • Strategic impact fuels business growth.

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When leaders operate with conviction, they don’t just take up space—they own it. Executive presence isn’t just about how you show up; it’s about the clarity, confidence, and authority that drive results. When conviction aligns with action, decisions become sharper, teams become stronger, and businesses thrive. Presence isn’t optional—it’s the foundation of success.

Get your individual assessment:

  • 82% of employees say Purpose is essential, but only 42% can clearly articulate theirs.

  • Companies that invest in Purpose see a 30% increase in engagement and a 20% decrease in turnover.

  • Unlike traditional assessments like Myers-Briggs or DISC, Purpose Factor connects talents, passions, and experiences to real-world application, driving sustainable growth.

Unlock Your Purpose

Invest in a transformative experience

  • Discover individual strengths and how they contribute to team success.

  • Break down silos and align goals for maximum productivity.

  • Build a culture of collaboration and shared vision.

For Teams:
For Individuals:
  • Clarify your unique Natural Advantage, Pull-Passion, Acquired Skills, and Origin Strength.

  • Overcome disengagement and reignite your drive.

  • Make thoughtful decisions that align with your values and goals.

Purpose democratized.

Purpose is the Factor that powers us all. It is what drives our motivation, our direction, and our focus. And yet for too long, Purpose has been left for the lucky and the few. Not anymore.

This the most advanced Purpose discovery tool ever built.

We have developed the first of its kind purpose discovery system designed to be taken by anyone. We are on a mission to democratize purpose. This isn't just an assessment. This is a movement.

Clients of the Methodology

100,000+

People Worldwide

We have trained more than 100,000 individuals around the world on our proprietary methodology - designed with rapid clarity in mind.

625

Unique Combosa

Take the Purpose Factor® Assessment and discover the empowering accuracy of a purpose-discovery system designed with you in mind.

10+

Years of Research

This approach combines over ten years of qualitative and observational research on exactly what brings purpose to individuals.